54. How to write a winning business plan

With Sean Simon

Most entrepreneurs begin their ownership journey with a business plan. The effectiveness and specificity of that plan can vary greatly, frequently reflecting a lack of clarity or insight. Common pitfalls include attempting to cater to a broad audience, harboring excessive optimism, or failing to thoroughly research the target market. 

Ultimately, a well-defined business plan is critical to establish the trajectory of your future, including influencing your financing options.

Meet our guest

In this episode, we'll help you craft an effective business plan alongside Sean Simon, head of credit, Provide and small business. He has over a decade of experience in small business financing, both for startups and established healthcare practices, including acquisitions, additional locations, and more traditional small business financing. 
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In this episode

  • What purposes a business plan should serve
  • How often you should be checking and adjusting your business plan
  • What sort of market research you should conduct
  • The tools and resources that can help you draft a business plan
  • Why it's crucial to identify a unique value proposition, and how to do it

All opinions expressed by the Provide employee participant are solely their current opinions and do not reflect the opinions of Provide, its affiliates, or Fifth Third Bank. The Provide employee participant’s opinions are based on information they consider reliable, but neither Provide, its affiliates, nor Fifth Third Bank warrants its completeness or accuracy and should not be relied upon as such. This content is for informational purposes and does not constitute the rendering of legal, accounting, tax, or investment advice, or other professional services by Provide, its affiliates, or Fifth Third Bank. Please consult with appropriate professionals related to your individual circumstances.

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