On Aug. 6, 2024, Provide was selected as a finalist in the 2024 Content Marketing Awards. The Content Marketing Awards, presented by the Content Marketing Institute, is the largest and longest-running international content marketing awards program that recognizes the best in strategy, content creation, and visual and audio storytelling. Judged by a panel of top influencers, brand leaders, and experts in content and marketing, the awards program ranked The Path to Owning It podcast by Provide among the top five brands in the Best Podcast/Audio Series category. This category celebrates a regular series that leverages audio, radio, or a podcast service that focuses on a particular topic.

Launched in July 2022, The Path to Owning It guides aspiring and established healthcare practice and small business owners along the ownership journey, sharing the ins, outs, and all-around best practices so they can build their legacies. Host Corey Brown takes listeners on an informative and inspiring journey, delivering reliable, trustworthy, and convenient expertise, further positioning Provide as an industry expert and resource. Provide’s biggest assets have proven to be their deep relationships with industry experts nationwide who support healthcare providers and business owners with all aspects of ownership – professionals like industry-specific attorneys, CPAs, marketing consultants, insurance experts, builders, architects, and more. By leveraging these established relationships, the podcast brings valuable content conveniently to healthcare providers and entrepreneurs, walking them through the nuances of owning a business. Provide is committed to partnering with customers for every step of their ownership journey, and by meeting them where they are (in their car, office, or at the gym), The Path to Owning It is just one way this partnership has come to life. 

Since its inception, The Path to Owning It has:

"I am deeply honored The Path to Owning It was recognized as a finalist in the 2024 Content Marketing Awards,” said Provide Marketing Manager and host of The Path to

Owning It Corey Brown. “This recognition underscores our commitment to empowering entrepreneurs on their business ownership journey. We strive to provide invaluable insights and resources that can help turn dreams into reality, and this acknowledgment fuels our passion for guiding the next generation of business leaders. I’m grateful to the incredible team at Provide, our producer Dusty Weis at Podcamp Media, and our esteemed guests who share their wisdom, making this journey possible."

The third season of The Path to Owning It began on July 31, 2024. Topics this season include: how to build a business that spans generations and what your personality type says about the business owner you’ll be.

Follow The Path to Owning It on Apple Podcasts, Spotify, or wherever else you listen, and check out TikTok for sneak peeks at upcoming episodes.